StatsBet.org is a free sports betting tips platform. We don’t charge for our predictions, match analyses, or betting guides. So how do we keep the lights on?
The short answer: affiliate partnerships with licensed bookmakers.
StatsBet earns commission when you click our bookmaker links and sign up. This funds our operations but never influences our ratings, tips, or editorial content. We only partner with licensed, reputable bookmakers — and we review sites we’re not affiliated with too. Your trust matters more than any commission.
What Are Affiliate Partnerships?
When you click a link to a bookmaker on our site and create an account, we may receive a commission from that bookmaker. This is standard practice across comparison and review sites in many industries — from travel to finance to betting.
There are typically three ways we might earn:
| Model | How It Works |
|---|---|
| Revenue Share | We receive a small percentage of the net revenue the bookmaker earns from you over time |
| CPA (Cost Per Acquisition) | We receive a one-time fixed payment when you register and make a first deposit |
| Hybrid | A combination of an upfront payment plus ongoing revenue share |
The exact arrangement varies by bookmaker and market.
Does This Affect Our Ratings or Tips?
No. Our editorial process is completely independent from our commercial partnerships.
- We rate and review bookmakers we have no affiliate relationship withCommission rates never influence star ratings or rankingsOur betting tips are based on data and statistics, not commercial interestsWe openly criticise bookmakers — including partners — when warranted
- We cannot claim to be 100% free from commercial considerations — no affiliate site canSome bookmakers we’d like to partner with don’t operate affiliate programmes
Our reputation depends on trust. If we recommended poor bookmakers or gave bad tips just to earn commission, you’d leave — and rightly so. Our long-term success is tied directly to yours.
How You Can Spot Affiliate Links
We aim to be transparent about which links earn us money:
- Links to bookmaker sign-up pages are typically affiliate links
- Buttons with text like “Visit Site”, “Claim Bonus”, or “Sign Up” are affiliate links
- Links within our bookmaker reviews pointing to the operator are affiliate links
Internal links to other StatsBet pages (tips, guides, match predictions) are never affiliate links.
Our Editorial Standards
To maintain independence between our commercial and editorial operations:
- Separate processes: Our content team creates ratings and reviews using consistent criteria, without input from partnership discussions
- Data-driven tips: Our predictions come from statistical models and expert analysis — not commercial considerations
- Licensed operators only: We only feature bookmakers holding valid licences from recognised gambling authorities (MGA, UKGC, DGA, SGA, and others)
- Honest reviews: We highlight both strengths and weaknesses of every bookmaker we assess
For more detail on how we evaluate bookmakers, see our How We Rate Bookmakers page.
What We Don’t Do
We never guarantee winning bets — gambling involves risk and you can lose money. We never accept payment for positive reviews. We never promote unlicensed or blacklisted bookmakers. We never hide our affiliate relationships. We never let commercial partnerships dictate our betting tips.
About Fonvig Group
StatsBet is operated by Fonvig Group AS, a Norwegian-registered company (org. nr. 935 233 135). We also operate localised versions of StatsBet for specific markets including Denmark, Sweden, Norway, Colombia and Spain.
Having a registered company behind the site means accountability. You can verify our existence, and we’re subject to Norwegian business regulations.
Questions?
If you have questions about our business model, affiliate partnerships, or editorial policies, please contact us. We’re happy to explain anything in more detail.